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Rouzbeh Yassini

A portrait of Rouzbeh Yassini

Inducted

April 4, 2000

Degrees

  • B.S. Electrical Engineering, West Virginia University, 1981  
  • M.B.A. (equivalent), General Electric's Executive Training School 


Mr. Yassini, a native of Tehran, Iran, immigrated to the United States in 1977. He attended WVU earning his BSEE degree in 1981, with honors. He then joined General Electric (GE) where he earned an MBA equivalent from General Electric's executive training school. He is the founder, Chairman, and CEO of YAS Corporation, founded in 1997. 

After leaving GE he served in executive positions in several private companies. He was Vice President and General Manager of the Data over Cable Division of Bay Network. Prior to Bay Networks, he founded and served as chairman, CEO and President of LANcity Corporation. He has also held management positions in Applitek Corporation and Proteon, Inc. 

Mr. Yassini is credited as the "Father of the cable modem" for inventing this technology while at LANcity. Communication Engineering Design Magazine named him "1998 Man of the Year" for creating and fostering the multibillion-dollar cable modem industry. 

In 2024, Yassini was inducted into the Syndeo Institute’s Cable Hall of Fame, joining numerous notable industry luminaries and trailblazers. The same year, he was selected to receive an Emmy Award for Technology and Engineering from the National Academy of Television Arts & Sciences.  

Earlier, Yassini served as an executive advisor to CableLabs, providing guidance and support for the non-profit organization’s Data over Cable Services Interface Specification (DOCSIS) program and a separate device interoperability initiative that paved the way for the scaled deployment of cable modems, a pillar of today’s worldwide, multi-trillion-dollar broadband sector.  

 As Founder and CEO of YAS Ventures LLC, Dr. Yassini was instrumental in the creation of multiple start-up companies that were acquired or successfully staged initial public stock offerings. In total, the firm has been an investor in 13 start-up companies from 1997-2017. He has been an advisor and/or consultant for Cablevision Systems Corp., Cisco Systems, Comcast Corp., Cox Communications, Liberty Global and Rogers Cable systems regarding technologies and solutions tied to high-speed broadband communications. He has also served as a member of the board of directors for LANcity (acquired by Bay Networks in 1996); Broadband Access Systems (acquired by ADC in 2000), TrueChat (acquired by Terayon in 2001), Entropic Communications (initial public offering in 2007), IRYStec (acquired by Faurecia in 2020), and Visteon Corporation (2015-2020).  

Yassini also is Executive Director of the University of New Hampshire Broadband Center of Excellence, an interdisciplinary initiative devoted to the advancement of broadband Internet technology and services. Yassini holds an Honorary Ph.D. in Science and a B.S. in Electrical Engineering from West Virginia University; an Honorary Ph.D. from Merrimack College; and an equivalent MBA from General Electric’s Financial Management Program. Dr. Yassini is a member of the Lane Department Academy and the West Virginia University Academy of Distinguished Alumni.  

Dr. Yassini is the author of ”The Accidental Network” to be published in the fall of 2025. How a small company sparked a global broadband transformation. He has also authored Planet Broadband (Cisco Press, 2004), a humanized look at broadband technology and its contributions to society. He resides in Massachusetts.